Crush It!

crushitThis week we are reading Crush It!: Why NOW Is the Time to Cash In on Your Passion by Gary Vaynerchuk. We’ve talked a lot this week about not letting fears and other obstacles hold you back from achieving your dreams, so this book seemed fitting. Like I already said: There is no time like the present to start working on your future! From the book:

Do you have a hobby you wish you could do all day? An obsession that keeps you up at night? Now is the perfect time to take those passions and make a living doing what you love. In CRUSH IT! Why NOW Is The Time To Cash In On Your Passion, Gary Vaynerchuk shows you how to use the power of the Internet to turn your real interests into real businesses.

Crush It! is an easy, quick read. Vaynerchuk offers advice that he uses in his own business. Often, when you are working for yourself and doing your own thin you need a pick me up, and this book fits the bill. Crush It! is part inspirational, part autobiographical, its current, practical, thoughtful, and action oriented. I found good nuggets in these pages; things we all know we should be doing, but have found excuses NOT to do. Reading them in black and white will get you inspired to move forward with your passion and goals.

Each chapter flows from topic to topic, outlining steps to show that there’s nothing holding you back from success except hard work and taking advantage of the tools that are at your disposal. Many of these tools are even free! Vaynerchuk shows you how to brand yourself, how to create great content, how to distribute that content, and how to turn passions into success. There is also great advice in chapter 10 on Social Media Basics. This chapter includes a wonderful to do list that will help those of you still struggling with how social media can help you and your business.

Vaynerchuk presents a challenge to pursue your passion (assuming you know what it is!), and a recipe for success in an entertaining, easy to read, and inspiring manner. So get out of your own way and get to work on your passions!

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